Audiense Insights

Audiense Insights

Audiense Insights MCP Server is a server based on the Model Context Protocol (MCP) that allows Claude and other MCP-compatible clients to interact with your Audiense Insights account.

2.6K

8 Tools

Packaged by

Requires Configuration

Requires Secrets

Add to Docker Desktop

Version 4.43 or later needs to be installed to add the server automatically

Overview Tools (8)Config Manual installation

Docker Hub⁠Github repository⁠

Use cases

Compares the influencers of an audience with a baseline audience. The baseline is determined as follows: If the selection was the full audience and a single country represents more than 50% of the audience, that country is used as the baseline. Otherwise, the Global baseline is applied. If the selection was a specific segment, the full audience is used as the baseline. Each influencer comparison includes: - Affinity (%) - The level of alignment between the influencer and the audience. Baseline Affinity (%) - The influencer’s affinity within the baseline audience. Uniqueness Score - A measure of how distinct the influencer is within the selected audience compared to the baseline.

Retrieves audience content engagement details for a given audience. This tool provides a detailed breakdown of the content an audience interacts with, including: - **Liked Content**: Popular posts, top domains, top emojis, top hashtags, top links, top media, and a word cloud. - **Shared Content**: Content that the audience shares, categorized similarly to liked content. - **Influential Content**: Content from influential accounts that impact the audience, with similar categorization. Each category contains: - **popularPost**: List of the most engaged posts. - **topDomains**: Most mentioned domains. - **topEmojis**: Most used emojis. - **topHashtags**: Most used hashtags. - **topLinks**: Most shared links. - **topMedia**: Media types shared and samples. - **wordcloud**: Frequently used words.

Retrieves aggregated insights for a given audience ID, providing statistical distributions across various attributes. Available insights include demographics (e.g., gender, age, country), behavioral traits (e.g., active hours, platform usage), psychographics (e.g., personality traits, interests), and socioeconomic factors (e.g., income, education status).

Retrieves available baselines, optionally filtered by country.

Retrieves the list of available affinity categories that can be used as the categories parameter in the compare-audience-influencers tool.

Retrieves detailed information about a specific intelligence report, including its status, segmentation type, audience size, segments, and access links.

Retrieves the list of Audiense insights reports owned by the authenticated user.

Generates a comprehensive summary of an Audiense report, including segment details, top insights, and influencers.

About

Audiense Insights MCP Server

Audiense Insights MCP Server is a server based on the Model Context Protocol (MCP) that allows Claude and other MCP-compatible clients to interact with your Audiense Insights account.

What is an MCP Server?⁠

Characteristics

Attribute	Details
Docker Image	mcp/audiense-insights⁠
Author	AudienseCo⁠
Repository	https://github.com/AudienseCo/mcp-audiense-insights⁠
Dockerfile	https://github.com/AudienseCo/mcp-audiense-insights/blob/main/Dockerfile⁠
Docker Image built by	Docker Inc.
Docker Scout Health Score
Verify Signature	`COSIGN_REPOSITORY=mcp/signatures cosign verify mcp/audiense-insights --key https://raw.githubusercontent.com/docker/keyring/refs/heads/main/public/mcp/latest.pub`
Licence	Apache License 2.0

Available Tools (8)

Tools provided by this Server	Short Description
`compare-audience-influencers`	Compares the influencers of an audience with a baseline audience.
`get-audience-content`	Retrieves audience content engagement details for a given audience.
`get-audience-insights`	Retrieves aggregated insights for a given audience ID, providing statistical distributions across various attributes.
`get-baselines`	Retrieves available baselines, optionally filtered by country.
`get-categories`	Retrieves the list of available affinity categories that can be used as the categories parameter in the compare-audience-influencers tool.
`get-report-info`	Retrieves detailed information about a specific intelligence report, including its status, segmentation type, audience size, segments, and access links.
`get-reports`	Retrieves the list of Audiense insights reports owned by the authenticated user.
`report-summary`	Generates a comprehensive summary of an Audiense report, including segment details, top insights, and influencers.

Tools Details

Tool: `compare-audience-influencers`

Compares the influencers of an audience with a baseline audience. The baseline is determined as follows: If the selection was the full audience and a single country represents more than 50% of the audience, that country is used as the baseline. Otherwise, the Global baseline is applied. If the selection was a specific segment, the full audience is used as the baseline. Each influencer comparison includes: - Affinity (%) - The level of alignment between the influencer and the audience. Baseline Affinity (%) - The influencer’s affinity within the baseline audience. Uniqueness Score - A measure of how distinct the influencer is within the selected audience compared to the baseline.

Parameters	Type	Description
`audience_influencers_id`	`string`	The ID of the audience influencers.
`baseline_audience_influencers_id`	`string`	The ID of the baseline audience influencers.
`bio_keyword`	`string`optional	Keyword to filter influencers by their biography.
`categories`	`array`optional	Filter influencers by categories.
`count`	`number`optional	Number of items per page (default: 200).
`countries`	`array`optional	Filter influencers by country ISO codes.
`cursor`	`number`optional	Cursor for pagination.
`entity_type`	`string`optional	Filter by entity type (person or brand).
`followers_max`	`number`optional	Maximum number of followers.
`followers_min`	`number`optional	Minimum number of followers.

Tool: `get-audience-content`

Retrieves audience content engagement details for a given audience.

This tool provides a detailed breakdown of the content an audience interacts with, including:

Liked Content: Popular posts, top domains, top emojis, top hashtags, top links, top media, and a word cloud.
Shared Content: Content that the audience shares, categorized similarly to liked content.
Influential Content: Content from influential accounts that impact the audience, with similar categorization.

Each category contains:

popularPost: List of the most engaged posts.
topDomains: Most mentioned domains.
topEmojis: Most used emojis.
topHashtags: Most used hashtags.
topLinks: Most shared links.
topMedia: Media types shared and samples.
wordcloud: Frequently used words. Parameters|Type|Description -|-|- audience_content_id|string|The ID of the audience content to retrieve.

Tool: `get-audience-insights`

Retrieves aggregated insights for a given audience ID, providing statistical distributions across various attributes. Available insights include demographics (e.g., gender, age, country), behavioral traits (e.g., active hours, platform usage), psychographics (e.g., personality traits, interests), and socioeconomic factors (e.g., income, education status).

Parameters	Type	Description
`audience_insights_id`	`string`	The ID of the audience insights.
`insights`	`array`optional	Optional list of insight names to filter.

Tool: `get-baselines`

Retrieves available baselines, optionally filtered by country.

Parameters	Type	Description
`country`	`string`optional	ISO country code to filter by.

Tool: `get-categories`

Retrieves the list of available affinity categories that can be used as the categories parameter in the compare-audience-influencers tool.

Tool: `get-report-info`

Retrieves detailed information about a specific intelligence report, including its status, segmentation type, audience size, segments, and access links.

Parameters	Type	Description
`report_id`	`string`	The ID of the intelligence report.

Tool: `get-reports`

Retrieves the list of Audiense insights reports owned by the authenticated user.

Tool: `report-summary`

Generates a comprehensive summary of an Audiense report, including segment details, top insights, and influencers.

Parameters	Type	Description
`report_id`	`string`	The ID of the intelligence report to summarize.

Use this MCP Server

{
  "mcpServers": {
    "audiense-insights": {
      "command": "docker",
      "args": [
        "run",
        "-i",
        "--rm",
        "-e",
        "AUDIENSE_CLIENT_ID",
        "-e",
        "AUDIENSE_CLIENT_SECRET",
        "-e",
        "TWITTER_BEARER_TOKEN",
        "mcp/audiense-insights"
      ],
      "env": {
        "AUDIENSE_CLIENT_ID": "your_client_id_here",
        "AUDIENSE_CLIENT_SECRET": "your_client_secret_here",
        "TWITTER_BEARER_TOKEN": "your_token_here"
      }
    }
  }
}

Why is it safer to run MCP Servers with Docker?⁠

Manual installation

You can install the MCP server using:

Installation for

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